Legacy Point
Google Ads Management
Get a free audit
Google Ads · Home-service businesses · One channel, done properly

Your ad budget should buy booked jobs.
Not clicks.

We find the wasted spend in your Google Ads account, protect what's working, and report every change in plain English. HVAC, dumpster rental, and other home-service trades only.

Request a free account audit
No obligation. You get the findings either way.

Results, not activity

Same client · Same service area · Year over year
+64%
Leads
−62%
Cost per lead
−37%
Ad spend

Google Ads, peak season, year-over-year. Individual results vary with market, season, and budget — we'll tell you honestly what's achievable for your account. That's what the free audit is for.

What we do

Google Ads only. No websites, no social media, no distractions — one channel, done properly.

Free account audit
A line-by-line review of your search terms, match types, and spend. We show you exactly where budget is leaking and what it costs you per month — verified against your account's own data.
Ongoing management
Continuous search-term discipline: blocking irrelevant clicks, containing broad-match waste, protecting the keywords that book jobs. Every change is risk-weighed — we never gamble during your busy season.
Transparent reporting
Your account is reviewed on a fixed twice-weekly schedule, not "when we get to it." You see what changed, why, and what it did to your cost per lead. Your account stays yours — always.
"We measure profit, not clicks. If the next dollar stops making you money, we tell you to stop spending it."
Simon · Legacy Point LLC

How it works

STEP 01

Audit

Read-only access to your account. We verify the data, find the waste, and hand you a one-page report with prioritized findings. Free, whether or not we work together.

STEP 02

Plan

A tiered action plan ordered by risk: safe fixes first, structural changes timed for your slow season. You approve everything before it happens.

STEP 03

Manage

We run the account on a disciplined schedule with clear reporting. No lock-in contracts — we keep the business by keeping your cost per lead down.

Trades we work with

HVAC
Repair and replacement demand handled separately, Local Services Ads alongside search, and no structural changes in peak season. Google Ads for HVAC companies.
Plumbing
Call-first campaigns, ads scheduled to the hours someone answers, and budget pointed at the services worth paying for. Google Ads for plumbers.
Roofing
High-value, slow-closing leads measured to signed jobs, with a storm plan ready before the storm. Google Ads for roofing companies.
Electrical
Separate campaigns for panel upgrades, EV chargers, generators and repair calls, so the budget follows job value. Google Ads for electricians.
Dumpster rental
Local haulers competing with national brokers: tight service radius, size-based keywords, real prices in the ad. Google Ads for dumpster rental companies.
Agencies
SEO and web design agencies whose clients ask for Google Ads: we run the accounts as your named specialist or behind your brand. Google Ads partner for agencies.

Find out what your account is really doing

The audit is free and takes nothing from you but read-only access. If your account is in good shape, we'll tell you that too. Email me directly:

Open in Gmail
Include your company name and city — I'll reply within one business day.
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